GLB is the ideal format for bringing 3D content into WebAR — it's compact, self-contained, and renders consistently across devices. The key to a great result is preparing your assets thoughtfully: keep geometry lean, use PBR materials with right-sized textures, handle lighting in the MyWebAR editor rather than in the file, and always bake your animations before export.
If you follow the guidelines in this article, your models should load fast, look great, and work reliably across the wide range of devices your audience will be using.